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Bollywood actor Nawazuddin Siddiqui becomes the brand ambassador of PokerStars India. As part of the deal, the company has shot three TV commercials with Siddiqui.
The launch and association is designed to strengthen the brand’s resonance as it seeks to bring the concepts of poker to a wider audience.
One features the actor trying to use a poker chip as everyday money, one follows him as he attempts to take on a role inspired by James Bond and one sees him analysing the behaviour of people in a café. The commercials shine a light on the different and varied skills needed to play poker, such as reading body language, eventually leading Siddiqui to the poker tables.
Nawazuddin Siddiqui becomes the brand ambassador
Talking about PokerStars India, Siddiqui said in a press release, “It’s a great pleasure to be associated with PokerStars India. I have been intrigued by poker for some time now as I believe it hits the magic balance between being easy to learn yet gives ongoing opportunities to increase your knowledge and master the game. PokerStars is one of the most popular and trusted poker brands in the world thanks to its wide range of tournaments and games, excellent 24/7 customer support, top level security and award-winning software. I am looking forward to improving my poker skills alongside some of the best professional poker players at PokerStars India.”
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Ankur Dewani, CEO of PokerStars India added, “We are delighted to partner with Nawaz for this ground-breaking TV advert. Nawaz is one of the most engaging and, popular and personalities in Bollywood who has shown great resilience, determination and skill to get to where he is today. These are all key attributes belonging to poker players and PokerStars India so we could not have partnered with anyone better. I look forward to working with him on many successful projects in the future.”
Checkout the videos here:
